Make mine a 99!

GraemeCreativity, Innovation, Training

Using Ice Cream to Demystify Business Prioritisation. The humble 99 ice cream cone serves as a delightful metaphor for understanding the MoSCoW prioritisation framework, transforming a complex business tool into …

Five Forces to Rule Them All

GraemeCreativity, Training

Porter’s Five Forces is possibly one of the most common business models used as part of a marketing manager’s toolkit. This framework was first published in Harvard Business Review in 1979, by …