FAQs

Coaching is instructional. We find the specific capability gaps and work through them with structured practice until the new approach becomes automatic. Mentoring is advisory. We share experience, ask the awkward questions, and help you think through decisions you are already carrying on your own. Most clients end up using both, either at the same time or at different stages.

It starts with your work rather than with a tool. We look at how decisions get made and where the time goes, then work out which parts of that AI can genuinely take on. From there it is usually a mix of workshops for the team, one-to-one sessions for whoever will run it day to day, and building the thing itself so it ends up in use rather than in a proposal. Common ground is research, document and report production, customer service, content, and the admin that quietly eats a week a month. We measure whether it is still being used once we have gone, because that is the only test that counts.

Yes. Morgan Brett writes copy for Beyond Touch clients: sales funnels, email sequences, website copy and the automation behind it. It sits alongside the mentoring rather than separately from it, so we can work out the strategy with you and then produce the copy that executes it.

Yes. We have delivered workshops, one-to-one mentoring and specialist support through growth hubs, local authorities, universities and national programmes since 2013. More than 200 workshops and over 26,000 participant hours sit behind that. We know how output requirements and compliance obligations work, and what it takes to deliver quality at that scale.

AI and digital skills, business planning and the Business Model Canvas, start-up programmes, innovation and design thinking, project management, leadership, and process improvement. We can run existing content or build something bespoke for your programme.

Because we start with your business rather than with a template. We spend the first part of any engagement understanding how the place actually runs, who makes which decisions and where the pressure is, before recommending anything. Our people have worked across start-ups, established firms and a wide range of industries, in Lincolnshire, across the East Midlands and nationwide.

That is how most people arrive. Usually it is a feeling that something could work better without being able to name it. The first session is about unpicking that: what is actually holding things up, what matters most, and what the next practical step is. You do not need a brief before you talk to us.

Everything discussed stays private. We do not share client information without explicit permission, and we are selective about publishing case studies precisely because many clients prefer discretion. Where AI tools are involved in any of the work, the answer above on business information covers exactly how that is handled.

Both. We can meet at your premises, at our office or somewhere neutral across Lincolnshire and the East Midlands. Online sessions run over Teams or Zoom and work well for clients anywhere in the UK. Most programmes end up using a mix, depending on what a given session needs.

It depends what you are trying to do. Some clients book a single session to work through one problem. AI implementation work usually runs over several months, because building something and getting a team using it takes longer than the workshop that starts it. Mentoring and leadership programmes typically run six to twelve months. A fair few clients have been with us for years. Our honest recommendation is to allow enough time to make the changes and see whether they held, which is rarely less than three months.

That depends on what you came for. Owners typically want clearer strategy, better operations, stronger sales or a team that performs without them in the room. On the AI work it is usually time back and decisions that get made faster. We agree measurable objectives at the start and track them, so you can tell at the end whether it worked rather than take our word for it.

Yes, and the second is where most of the work happens. Plenty of firms will help you set a direction. Fewer will sit with you while you sort out the process that keeps breaking, or the conversation with the person who is not delivering. We do the strategy and then stay for the part where it has to actually work.

We are based in Spilsby, Lincolnshire. We work in person across Lincolnshire and the East Midlands and will travel nationally for the right project. Remote support over Teams or Zoom is available anywhere in the UK. For funded programme delivery we mainly cover Lincolnshire, Nottinghamshire, Leicestershire, Northamptonshire, Oxfordshire, Buckinghamshire and Derbyshire.

A lot of our clients have. Usually the complaint is the same: a big document, a large invoice and nothing that changed. We are practical rather than theoretical, we are straight about what we cannot help with, and we stay involved through implementation rather than stopping at the recommendation. Our Google reviews are worth reading on this, because plenty of them are from people who started out sceptical.

By using it every day and teaching it. AI moves faster than anything else we work with, so we test tools on our own business before they go anywhere near a client, and what we teach is what we actually run. Beyond that, we attend industry events and keep across what is changing in leadership, planning, operations and innovation, so the advice reflects where things are now rather than where they were.

We hold 180+ reviews rated 5.0 on our Google Business Profile, and the themes are consistent: approachable, practical, and still there when the work gets difficult. There are testimonials on this site and on our Google Business Profile, and the case studies section carries the longer versions with the detail attached.

Grae Laws has over twenty years of business leadership experience alongside his formal qualifications. The wider team brings AI implementation, delivery and copywriting specialisms. What matters more than the certificates is that we have run businesses, led teams and delivered the work ourselves, so the advice comes from having done it rather than from having read about it.

It depends on what you need. Some clients book a single session, some run a programme over several months, and some work with us on an ongoing basis. We quote clearly upfront with nothing hidden, and we will tell you at the first conversation what the work is likely to cost before you commit to anything.

No. A good mentor guides rather than dictates. We act as a sounding board, share what we have seen work elsewhere, challenge your thinking and help you reach better decisions. They stay your decisions. You know your business, your customers and your team far better than we ever will.

Yes. We hold 180+ reviews rated 5.0 on our Google Business Profile, and there are case studies on this site covering manufacturing, professional services, retail, technology and more. We are selective about what we publish, because plenty of clients would rather not appear anywhere, so we can share relevant examples directly during a first conversation.

Book a free 30-minute call. We will talk through where you are, work out what would actually help, and explain the options with no pressure attached. If we are not the right fit we will say so and point you somewhere better if we can.

AI training and implementation, business mentoring and coaching, process improvement, strategic planning, innovation workshops, change management, project management, leadership and team development, and copywriting. We also deliver workshops and one-to-one support through funded programmes for growth hubs, councils and universities. All twelve are listed on our services page.

Mentoring works because most owners are making decisions alone and have nobody to test them against. Regular sessions give you somewhere to think properly, someone who has seen the same problem before, and a reason to actually do the thing you keep putting off. Clients typically come to us over strategy, performance or adapting to conditions that have changed underneath them.